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  • Writer's pictureDave & Christie Merrick

Do Not Be Misled by REX


You may have seen commercials for REX, a new real estate company claiming to be a better alternative to traditional real estate agents. This company is deliberately misleading consumers. REX claims that because most people are looking for homes online, there is no need “pay an agent 6% commission” to list homes on the MLS (Multiple Listing Service). REX is using consumers’ lack of knowledge about the MLS and the Real Estate industry in order to take advantage of them.


Here’s the truth.


Every real estate market has an MLS where agents submit their listings. Other agents can search the MLS to find homes that meet their clients’ criteria. In addition, all of these listing services cooperate to share listings with national websites – Zillow, Trulia, Yahoo! Homes, Realtor.com, and others. And these sites are where buyers are looking online to find homes. See the chart below.


Most popular real estate websites in the United States as of January 2020, based on unique monthly visits (From Statista.com)

If a home is NOT listed on the MLS, it will NOT get maximum online exposure to buyers.


Their claim of paying an agent a 6% commission in order to list your home on the MLS is also misleading. There is far more that goes into listing and selling a home than simply putting it on the MLS. The commission - which is always negotiable and is not fixed at 6% - pays for the agent's time, experience, representation, and guidance throughout the home selling process.


Do not be fooled by this company's deceptive advertising. If you have any questions, please reach out to us - we would be glad to help.

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